The Brew Tour is an exciting initiative that combines community, craft beer, and inclusivity. Breweries across the Hampton Roads area will participate by hosting Pride-themed events, offering exclusive deals, and supporting the LGBTQIA+ community through donations to the Hampton Roads Pride Scholarship Fund.

Participants can join the Brew Tour by acquiring a virtual wallet card from Hampton Roads Pride.

Here’s how it works:

1. Exclusive Deals: Each participating brewery offers exclusive deals, such as discounts on beers, buy-one-get-one-free promotions, 10% off to-go beer, and discounted growler fills.

2. Point Collection: Participants collect points by visiting each brewery within a six-month period (May 25th - November 10th, 2024).

3. Social Media Engagement: Share your Brew Tour experience by posting photos with the hashtag #HRPBrewTour and tagging the brewery to unlock more offers.
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4. One-Time Use Discounts: Each brewery visit unlocks a one-time use discount toward beer purchases.

5. Tracking Progress: Each brewery visit advances the Brew Tour logo on your virtual wallet card, and participants can earn more rewards as they go.

‍‍Breweries can join the Brew Tour by:
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1. Contacting Us: Email us at brewtour@hamptonroadspride.org to express interest.
2. Hosting a Pride Event: Plan and host a Pride-themed event during May or June to join the official Brew Tour lineup.
3. Partnering on-site: Allow Hampton Roads Pride to set up a table where digital wallet cardholders can collect prizes.
4. Giving Back: Donate a percentage of gross revenue from event hours to the Hampton Roads Pride Scholarship Fund.

Participating in the Brew Tour offers significant benefits, including:

1. Increased Visibility: Align with an initiative that champions inclusivity and supports community programs.

2. Customer Engagement: Attract enthusiastic, beer-loving customers to your brewery while showing your commitment to LGBTQIA+ rights.

3. Marketing Exposure: Gain exposure through Hampton Roads Pride’s social media channels, website, and event marketing.

4. Brand Recognition: Your brewery’s logo will be featured on Brew Tour signage & media at PrideFest.